From an early age, I was taught that beauty came from within. After talking with several women across different age groups, it appears beauty can also be expressed on the outside, using makeup as a creative outlet.
I was curious to understand how wearing and using makeup as a form of self-expression can help you feel confident and proud. I was surprised to learn that women didn’t associate wearing makeup with empowerment; instead, the choice to wear makeup comes from a desire to accentuate their best features. While wearing makeup, women feel more confident and are more willing to let their inner beauty shine a little more.
Some of the more common responses from women I spoke to included;
- I can change the shape and form of my face.
- I love to spend a lot of time on eyeshadow, like an art piece.
- If I have a big meeting at work or a presentation, wearing makeup gives me a boost of confidence.
- For me, it’s self-expression, the face I want to present to the world.
- Creative makeup is my favourite; I’ve always loved to dress up, and when I create a look for the stage, I can step into the experience of another character, which is very empowering.
- Learning to spend time with myself in the mirror, creating different looks, has helped me overcome the feelings of being bullied as a kid.
It appears there may be some truth to the relationship between makeup and self-confidence, after all.
What about Makeup Artists?
I speak to women about using makeup every day. I wanted to know if this was something a makeup artist noticed as a benefit from applying makeup for others. I discovered that the rewards of the MuA are precisely that; seeing the change of confidence, a boost of self-esteem, and helping people uncover their innate beauty. Many professionals connect with makeup through creativity and the power that makeup has to create change in people’s lives, make someone’s day; a form of expression for social activism.
For example, creating model shoots for different shaped bodies, transgender communities, photoshoots, and TV campaigns for violence against women are just a few ways makeup can make a difference in the world.
If you are passionate about helping people feel great about themselves and empowering them to discover their inner beauty, what sort of makeup courses should you take? Consider a Dual Qualification in Beauty and Makeup if you want to work with glamour and beauty doing lash extensions, brows and tanning.
If creativity is your thing or you have a passion for social activism, mainly causes related to women, then dive a bit deeper into your makeup skills with a Diploma Qualification in Screen and Media. Our classes meet industry needs, with training designed to get you the best possible job outcomes at the end of your course. With tremendous career opportunities on offer and the chance to help others build their self-confidence through makeup, enrol at Demi International. Talk to us about getting started today.